Marketeers have an abundance of sales data, but they don’t have the tools available to translate these data to foundations for strategic decisions. We use advanced algorithms and modelling of sales data from all internal & external parameters to enable fact based decisions on important issues like short term budgeting, long term effects of promotions so marketers can make strategic decisions on trends, brand lifts, product launches and more.
You may also like
Recap: Day 1 at Data Innovation Summit 2024
What a fantastic start! The first day of the Data Innovation Summit is officially over, and Kistamässan was overflowing with energy! At every turn, attendees seized the opportunity to exchange knowledge and foster...
Decoding Data Modeling: A Pillar of Modern Data Stacks and AI Cost Efficiency – Interview with Serge Gershkovich, SqlDBM
In this Hyperight Data Talks interview, we had the chance to speak with Serge Gershkovich, Product Success Lead at SqlDBM! During our conversation, we talk about data modeling in relational databases within the modern...
Next-Generation AI: Deeper Experiments – Interview with Sina Nek Akhtar, Tech Lead, Data Analytics and ML at Google Cloud
In this Hyperight Data Talks interview, we had the opportunity to speak with Sina Nek Akhtar, Tech Lead, Data Analytics and ML at Google Cloud!
Add comment