Data As A Driver For Innovation And Digital Transformation – Håkan Gustafsson

The promise of BI have been there for a while, hypes like Big Data and IoT tells us that there are big things going on in the data and analytics area. We also see changes in customer behaviour and in the industries themselves being exposed to competition from completely new actors, raising innovation and digital transformation as essentials for increasing competitiveness and even staying in the market. The more you get into innovation and digital transformation, the more you understand that it’s all about data.


  • Innovation and digital transformation is all about data
  • Understand the opportunities
  • We ain’t seen nothing yet (there is a lot more to come)

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