A staggering 77% of global businesses (and 92% of large enterprises) have pivoted their AI strategies from efficiency to top-line growth, according to new research from Thoughtworks.
The study, titled “Beyond the Bottom Line,” reveals a massive geographic divide in confidence. India and Singapore have emerged as the global paceseters, with 48.6% and 40.8% of leaders respectively naming Agentic AI, a term for systems that can act autonomously, as their primary focus. This far outpaces the United States (28%) and Australia (23%).
While the West grapples with regulatory caution and “pilot paralysis,” Asian markets are fueling what researchers call an “innovation pressure cooker.” Singapore reports the highest levels of “AI FOMO” (66%), driving companies to prioritize Customer Lifetime Value over simple automation. Meanwhile, the study shows that India leads the world in AI-driven job creation, with 57.1% of organizations reporting a net increase in roles due to human-AI collaboration.
