The Economics of Data, Analytics, and Digital Transformation – Bill Schmarzo, Dean of Big Data


Data is widely considered the most valuable asset in the world; the catalyst for economic growth in the 21st century. But data is a unique economic asset; it never depletes, never wears out, and can be used across unlimited use cases at zero marginal cost. Organizations need a methodology for optimizing the economic value of their data.

Key Takeaways

  • Introduce a Maturity Model to assess your organization’s effectiveness at leveraging data and analytics to power your business models
  • Understand the unique economic characteristics of data that makes data the most valuable asset in the world
  • Learn a business-centric, ROI-driven approach to building out your organization’s data and analytic assets

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