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Data Management as the core foundation to Data Analytics – Yaniv Naor, Hugo Boss

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Video interview with Yaniv Naor, Senior global Master Data Management & Digital transformation business lead at Hugo Boss, describing how MDM enables you to have more accurate and in-depth knowledge about your customers, learnings from implementing a global Master Data Management strategy for Hugo Boss, where retail brands fail short with MDM, and his advice for creating a data management strategy.

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