Customer Centric Data Science – Ewan Nicolson, Skyscanner

Customer centricity is a strategy that considers your business from the point of view of individual customers. Applying this mindset allows you to solve problems like calculating customer lifetime value or providing a personalised experience, and allows you to make real strategic impact in your organisation.


  • Getting your data strategy right to enable a customer centric view
  • Data science techniques to understand the implicit signals that your customers are giving you, and using those signals to provide a personalised experience
  • Measuring customer lifetime value from the customer’s point of view

➡ View/Download the PDF presentation file at https://datainnovationsummit.com/wp-content/uploads/2019/04/M2_11.15_Ewan_Nicolson_Skyscanner.pdf

Add comment

Highlight option

Turn on the "highlight" option for any widget, to get an alternative styling like this. You can change the colors for highlighted widgets in the theme options. See more examples below.


Instagram has returned empty data. Please authorize your Instagram account in the plugin settings .

Ivana Kotorchevikj

Categories count color


Small ads


  • Traffic lights
  • WoMo
  • Setra presentation
  • It never ends
  • stand still screening-smoking girl
  • Maria d'Odessa performs her art of make-up
  • Afro-deko-mono
  • Maria d'Odessa, touching
  • Maria d'Odessa au bâton de rouge-baiser

Social Widget

Collaboratively harness market-driven processes whereas resource-leveling internal or "organic" sources.