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Building a Data Value Chain – Nicolaas Wagenaar, Falcon.io

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Why do we place so much value on data-driven decision-making? At Falcon.io we believe it leads to efficient and predictable growth, by helping us make sense of the complexities of our business. To enable data-driven decision-making, we have developed a data value chain—a stepwise approach to align the operational day-today to the work of analysts. Key to this framework is the technology that allows us to stay agile and respond to the rapidly changing business environment. This session takes a closer look at the process of developing the data value chain at Falcon.io and how modern data tools like Fivetran and Looker facilitate its success.

Key Takeaways

  • How to ask the right questions before seeking answers
  • Building trust in data by aligning closely with operational stakeholders
  • Common pitfalls in rolling out modern data tools and how to overcome them

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