Session Outline
Utopia Music created an emotion-aware AI system that understands mood in music, analyzing both audio and lyrics, as well as music consumers. This presentation at the Data Innovation Summit 2024 is led by Thomas Lidy from Proper Group! This talk shows how content links with consumers understanding the emotions of consumers, and how this leads not only to increased music consumption but an entire new wealth of possibilities of personalized targeting.
Key Takeaways
- AI understanding music, lyrics and music listeners.
- How consumption increases with emotion-aware AI.
- How new business opportunities open up by this novel tech.
